In a strategic move to enhance the integration of culture and heritage into the tourism sector, the Cabinet of the Virgin Islands has greenlit the transfer of functions from the VI Festival and Fairs Committee to the BVI Tourist Board.
Premier and Minister of Tourism and Culture, Honourable Dr. Natalio Wheatley, hailed the decision as a significant step towards aligning cultural celebrations with tourism initiatives. “We have taken another step of integrating our culture into our tourism product with the transfer of responsibilities for organising our national festivals to the BVI Tourist Board,” he remarked.
The transfer signals a broader realignment in the management and promotion of cultural events and festivals, aimed at boosting efficiency, coordination, and transparency in various areas, including fiscal management and marketing.
With the Tourist Board now tasked with executing well-planned and promoted events that celebrate local culture, attract visitors, and entertain residents, the move underscores a commitment to accountability and transparency.
Traditionally, the Festival and Fairs Committee comprised volunteers appointed by the Minister, empowered to receive public funds for their activities. Despite the shift, the Tourist Board will continue to rely on volunteer assistance for major activities, with the Department of Culture expected to play a significant role in overall festival management.
The Ministry of Tourism, Culture, and Sustainable Development envisions a territory where all Virgin Islanders actively participate in cultural activities that reflect their heritage, fostering a sense of belonging and pride.